Holy crap… Seriously? This is downright brilliant and I can’t belive it took someone like Sprint to actually run with it and make it happen.
StarStar Me is a way to replace your phone number with your name or another word you want to associate with you. It’s very much like the internet DNS system. Let me explain.
When you type in google.com into your browser, your device actually checks with a DNS server to see what IP Number Google.com actually is. In this case it finds that 18.104.22.168 is google.com. That number is too long for you to remember so your computer uses a DNS server as a sort of internet phone book, to look it up, then send you to the right place.
What Sprint and StarStar Me are starting to offer is the same thing, but for phone numbers.
So for a mere $2.99 a month I could set up **keith to go to my cell phone, or even **WolfmanK, so people wouldn’t have to remember the 10 digit phone number anymore.
The only problem is that since it’s tied to Sprint only, Sprint customer are the only ones that can partake in the name land rush that is happening right now. So while I’d very much love to have **Keith since I am on Verizon, so Sprint user named Keith is going to get the name I want.
C’est la Guerre.
Of course the flip side is, that if the bigger players don’t support it, it’s not going to matter anyway… Which would be a shame, because this is a brilliant idea.